Demand
A real customer problem comes first.
THE STANDARD
Products move from demand to research, sourcing, sample evaluation, true economics, reliability and fulfillment, then human approval before publication.
A real customer problem comes first.
Samples and specifications must stand up.
The product must genuinely help.
True variable cost must support the admission gate.
Fulfillment and support must be verifiable.
The customer outcome remains part of the product.